Channels / Instagram
Instagram direct messages and stories
Bring Instagram DMs, story mentions and post comments into one workflow. Boutique enquiries turn into buyers without a missed reply window.
Connected accounts are running in production today.
The connection
How Instagram connects
Your Instagram professional account connects through the Meta Graph API. The bridge listens for message webhooks, comment payloads and story mentions as they happen.
Instagram is the front door for luxury retail. Story replies, comment threads and direct messages arrive as one conversation per person, with the post they came from attached.
Transport
Instagram Messaging API on a linked professional account
Counted as
One connected account. Conversations are never metered and teammates are never billed, on any plan.
See what an account costsinstagram.adapter • live • 5 capabilities
Capabilities
What the Instagram adapter carries
Direct messages, story replies and comment handoff.
Story reply context attached
Comment to DM handoff
Media understanding on sent photos
Quick replies and saved answers
Twenty-four hour window tracking
The AI layer
Tuned for Instagram, not for everything
The same models run on every network, with the parts that only matter on Instagram turned on here.
01
Post context link
A story reply arrives with the product photo it was sent about attached.
02
Visual analysis
Customer photos get read against your catalogue to find the matching stock.
03
Reply window timer
A countdown warns staff before the 24-hour Meta reply window closes.
Spam shield, thread summaries and search run on every plan. Commitment tracking, reply debt, relationship health and live translation in 42 languages start on Team, and they cover every connected account, including this one.
The AI layerHistory and export
Direct chats and public comments sit in one searchable index per account. Customer dialogue exports with the original media files beside it.
Your archive
Instagram history you can take
Indexed for the life of the account on all four plans, from 1 GB on Starter to 1 TB on Scale. A single export runs to 1 GB on Starter and Team, 25 GB on Scale and uncapped on Enterprise, and the archive stays readable after you close the account.
Questions
Instagram, specifically
What buyers ask before they connect this one. Anything else and a person who worked on the adapter will reply.
Ask us directlyHow does the inbox handle public post comments?
A comment arrives as a normal ticket. From there a rep can post a public reply or open a direct message to the same person.
Can we see the exact story a follower replied to?
Yes. The webhook keeps a snapshot of the story item and pins it at the top of the incoming direct message thread.
What happens when the 24-hour window expires?
Meta locks standard replies until the customer writes again. Expired threads are flagged so nobody wastes a send on them.
Next
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Ten live networks, one workspace
Connect your first accounts in ten minutes. Unlimited teammates and permanent history indexing on every plan.